How to purchase from China for cross-border e-commerce: Practical experience of Amazon and Shopify sellersI. Core advantages of purchasing from ChinaPrice advantage: Cost advantage brought by scale effect of China’s manufacturing industry

Complete categories: From electronic products to household goods

Mature supply chain: Complete upstream and downstream supporting and logistics system

Flexible customization: Support OEM/ODM customization service

Small batch trial order: More and more factories accept small batch orders

II. Channels for finding reliable suppliers
Mainstream B2B platforms
Alibaba.com

AliExpress

Made-in-China.com

Global Sources Sources)

Professional exhibitions
Canton Fair (Spring and Autumn every year)

Hong Kong Electronics Fair

Yiwu Commodities Fair

Other channels
1688 Wholesale Network (suitable for sellers with domestic agents)

Industry communities and forums

Third-party procurement agency services

III. Key points for supplier screening and evaluation
Verification qualifications:

Business license

Factory real-time video/photos

Past customer evaluations

Sample testing:

Samples must be requested for quality inspection

Test whether the product meets the target market standards

Communication skills:

Response speed

English communication level

Problem-solving attitude

Production evaluation:

Whether production capacity can meet demand

Supply stability during peak season

Quality control process

IV. Optimization of procurement process =Technical skills
Clear demand list:

Detailed product specifications

Packaging requirements

Certification requirements (CE, FCC, etc.)

Price negotiation strategy:

Tiered quotation (different prices for different quantities)

Long-term cooperation discount

Payment method negotiation

Contract matters:

Clear quality standards

Delivery time clauses

Breach of contract compensation details

Intellectual property protection

Quality control system:

Mid-term production inspection

Pre-shipment inspection

Third-party quality inspection service

V. Logistics and inventory management
Transportation method selection:

Small package direct mail (suitable for testing)

Sea freight FCL/LCL (large quantity)

Air freight (high-value urgently needed goods)

Overseas warehouse stocking (FBA pre-positioning)

Techniques to reduce logistics costs:

Comparison of multiple freight forwarders Price

Seasonal stocking planning

Rational use of tax refund policy

Inventory management suggestions:

Safety inventory calculation

Sales data forecast

Slow-moving product handling plan

VI. Common risks and response strategies
Quality risk:

Establish strict QC process

Retain quality deposit

Delayed delivery:

Reserve buffer time

Disperse supplier risks

Infringement risk:

Avoid counterfeit products

Independent design or authorized production

Exchange rate fluctuations:

Use foreign exchange hedging tools

Batch settlement strategy

VII. Successful sellers’ experience sharing
Case 1: Top sellers in Amazon’s home category

Find sub-category factories through 1688

Jointly develop differentiated products

Achieve monthly sales of $500,000 in 6 months

Case 2: Shopify independent station DTC brand

Find niche suppliers in Yiwu

Customized packaging to create brand awareness

Repurchase rate reaches 35%

Experience summary:

Establish 2-3 alternative suppliers

Regular visits to maintain relationships

Jointly improve product iterations

VIII. Future trends and suggestions
Supply chain digitalization: More factories accept online orders and tracking

Small orders and fast response: Flexible supply chain becomes the key to competition

Compliance requirements: Environmental protection and labor standards are becoming increasingly important

Regional diversification: Consider emerging procurement locations such as Southeast Asia

For new cross-border e-commerce sellers, it is recommended to start with small batch trial orders, gradually establish a stable supply chain system, and focus on product differentiation and brand building to stand out in the fierce market competition.

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